Exclusive Distribution Rights & Brand Launch Support for Overseas Brands
Eifer's exclusive distribution support covers everything with one team: finding overseas brands not yet available in Japan, negotiating with brand holders, signing the contract, localizing for Japan, and starting sales through EC and crowdfunding. It suits companies that want a product only they can sell, without spending on product development.

In short: what exclusive distribution support delivers
Brand discovery
We research brands growing in overseas e-commerce that have not yet launched in Japan, and shortlist candidates.
Negotiation and contract
A dedicated team of native Chinese and English speakers negotiates directly with brand holders.
Launch and sales
We handle localization, EC platform selection and initial marketing.
Which companies is it right for?
Companies starting a product business as a new venture
You can start with products already selling overseas, instead of starting from product development or OEM.
Companies handling an overseas brand for the first time
In our case studies, NAISU and Ger tent were clients launching an overseas brand for the first time.
Companies adding new products to existing channels
In our cases, products were sold through channels the client already had, such as electronics retailers (Outin) and email newsletters (MUDORA).
5 steps from securing exclusive rights to sales
Brand sourcing
Research brands growing in overseas e-commerce and shortlist candidates
License negotiation
Approach brand holders directly and negotiate exclusive distribution rights
Contract and rights
Adjust contract terms, conduct legal review and confirm the scope of rights
Localization
Design product names, descriptions and packaging for the Japanese market
Sales launch
EC platform selection, initial marketing and start of operations
How is this different from import agents and trading companies?
Negotiation and EC teams in the same company
We don't stop at securing the rights: the team that runs EC sales of over ¥20M a month takes over the sales directly.
Support continues after launch
We also cover brand expansion, introductions to other brands, in-house transition support and brand M&A.
Case studies with first-month sales above ¥10M
Requests Eifer is not suited for
You only want to sell products you developed yourself
Eifer's support centers on selling brands that are growing overseas in Japan.
Learn how to start exclusive distribution on video
CEO Yuki Nojiri explains how to start exclusive distribution and how to sell while limiting inventory risk.
FAQ on exclusive distribution rights
How do you obtain exclusive distribution rights?
We approach the brand holder directly, propose a sales plan for Japan, adjust the contract terms and scope of rights, and sign the contract. At Eifer, a dedicated team of native Chinese and English speakers handles the negotiation.
Can you win the rights when competing with major trading companies?
We have done so. For Omi, Eifer was chosen as the Japan partner from several candidates, including major trading companies.
Can you also handle sales after the rights are secured?
Yes. We handle localization, EC platform selection, crowdfunding and initial marketing.
Other services
Cross-Border EC & Sales Support
To the US, Europe, Korea, Taiwan and China: start small, from validation to operations.
Web Marketing Support
Ad operations and creative across EC, B2C and B2B.
AI Implementation Support
AI use designed for your industry, from workflow audit to implementation and adoption.
X Branding Support for Executives
An X routine you can keep up in 30 minutes a day, designed through to business meetings.
Consultations and material requests on exclusive distribution
It's fine if you haven't chosen a category yet. We'll ask about your current channels and budget, and propose how to find candidate brands.
- You don't need to have a product in mind yet
- The form takes about 2 minutes
- We reply within 3 business days


